Marketing Analyst (вакансія неактивна)

Our company is a modern developer of innovative solutions in iGaming industry. We are looking for a skilled Analyst to join our team and drive data-informed decisions across our products.

Responsibilities:

Positioning Framework & Product Analytics

• Together with the BD team and mathematicians, build a unified Positioning Framework for all new games (archetypes, matrices, scoring, USP extraction).
• Formalize the pre-launch analytics pipeline:
  trends, risks, projected performance, casino lobby positioning, competitive landscape.
• Create dashboards to assess new releases and the overall product potential of a game.

Promo & Performance Analytics

• Launch systematic analytics of promo positioning (casino lobby, features, free spins, tournaments, etc.).
• Analyze the effectiveness of partners’ promotional activities and define a Promo Positioning Quality Score.
• Track CTR, conversion to play, retention markers, and promo impact.

Competitive Intelligence

• Together with external analysts, collect and structure data on competitors’ releases (mechanics, RTP, volatility, bonus rounds, promos).
• Build competitive matrices: saturation, opportunity zones, differentiation gaps.
• Prepare joint reports with Product and BD teams.

A/B Testing & Experimentation

• Plan and run A/B tests for new games and promo combinations.
• Prepare samples, validate hypotheses, calculate statistical significance.
• Visualize results in Tableau: A/B charts, retention curves, uplift graphs.

Analytics Infrastructure

• Develop SQL queries (upper-intermediate / strong level).
• Build dashboards in Tableau (advanced LODs, parameters, storyboards).
• Work with BigQuery / PostgreSQL / Redshift.
• Set up regular reporting for Product, Marketing, and BD teams.

Requirements:

• 1–3 years of experience in one of the following roles: Product Analyst / Marketing Analyst / Data Analyst / Game Analyst.
• Experience in iGaming or mobile gaming (RMG, social casino, slots, crash games).
• Expert-level Tableau.
• Strong SQL.
• Understanding of the game product lifecycle and key metrics: CTR, conversion-to-play, bet activity, session quality, promo exposure, volatility sensitivity.
• Experience in competitive intelligence or market analysis.
• Hands-on experience with A/B testing.
• Ability to structure complex frameworks and prepare clear business-oriented presentations.

Nice-to-have

• Python / R for modeling and forecasting.
• Experience in product marketing or game positioning.
• Understanding of Crash / Plinko / Tap / Hold & Win mechanics.
• Experience with Figma (for quick visual concepts).

WE OFFER:

— Opportunity to work from anywhere in the world (remote work)

— Work schedule: 10:00/11:00 — 19:00/20:00, Mon—Fri

— Chance to join a fast-growing team of professionals and contribute to a great product

— Stable and competitive salary (based on interview results)

— Paid vacation and sick leave

— Freedom to implement your ideas and creative input

— Support for non-standard approaches, creativity, and initiative

— Flexibility in decision-making and no bureaucracy

We will be happy to see you in our team!

Send us your CV!